Our philosophy

Situated on Vienna’s Naschmarkt we are specialised on fresh fish. We are pleased to meet your high standards for over 140 years. High product quality and outstanding freshness are the key to Fisch-Gruber’s success – the same standard for frozen, fresh or living fish, seafood or delicacies. That’s what we stand for with our family name for 6 generations.

We connect tradition with modernity. For the technical aspect (transport, cooling, hygiene) as well as the selection of products we have our finger on the pulse of time. Our goal is to present our customers with innovative products and to astoun them again and again.

Sustainable and wild caught fish from save stocks are our focus. Our suppliers are friends for decades, which ensures highest quality and establishes trust. Purchasing fish we consider the long term effects on the environment, since we want to enjoy the precious resource fish also in the future.

Honest conversation – because buying fish is a matter of trust. Our personnel anwers to your wishes and advises you extensively. Starting from the product labels up to personal conversations honesty and transparency are important to us. Therefore all our articles are labelled with origin, type of catch and the latin species designation. We hope for customers who feel free to ask and share our passion for fish.

Thank you for your trust and loyalty,

Wolfgang Gruber